Thursday, 15 April 2010

599GTO World Launch






There are times when I have to remind myself that I have the best job in the world, but yesterday was not one of those days.

Having confirmed our order for a 599GTO, Ilke and I were guests of Ferrari for the World Launch of the car at the Military Academy in Modena. The event was obviously fantastic, culminating at the end of the evening with an amazing entrance of the cars into the Palazzo.

The fastest road going Ferrari ever, only 599 of these cars will be made. I learnt on the night that this is more a 599XX made road legal than a beefed up 599 GTB. I’ll wait for the media reviews to understand what that means in real terms but either way, it’s an awesome car and the ideal product for é25 to launch its hypercar category later in the year.

I also learnt what it takes to be a top Ferrari customer – one chap I met had bought 63 Ferraris – and he’s only 46; that’s about 3 a year since he was 18 – I’ve got some serious catching up to do.

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